E111 – Most Common Sales Mistake #12 – Not Taking The Prospects Point Of View

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Has COVID-19 slowed down you sales cycle?  If so, then every at-bat is mission critical and thus you should take a closer look at your technique.  If you are making the mistake of not taking the prospects point of view, then you could be leaking closed deals and wasting lots of time in the process.  In today’s episode Ed & Phill will discuss this very common sales problem and what you can do to overcome the natural tendency to make.

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